Workshop Background:

The mobile device market is entering the next wave of its evolution, with new form factors, cloud based applications, services and use-cases emerging. Carriers are beginning to deploy 4G as part of a heterogeneous network strategy, demanding multimode and multiband support.

 

With increasing numbers of data-centric devices aimed at accessing new and emerging services and content, how do next generation platform architectures support this increased device complexity and how will Cloud Services impact next generation platform design?

 

As the air-interface evolves and the complexity of mobile device development continues, the ability to reduce this complexity while increasing functionality has become an absolute necessity across the entire eco-system. Developing a diverse range of Mobile Internet Devices for the “ultimate” in connectivity and access to emerging cloud services is both complex and risky.

 

How do carriers manage their increasingly complex and segmented wireless device portfolio to meet a broad range of customer demands. What steps can be taken to reduce network signaling traffic?

 

How can the industry develop next generation handsets, smartphones, tablets and wireless internet devices to deliver quality and performance, while meeting cost and battery life expectations?

 

Workshop Goals:

This workshop will identify the challenges leading carriers are facing in specifying and selecting next generation devices to compliment their wireless broadband strategies

 

Explore experience gained from technology innovators who have implemented specific technology solutions and platform architectures

 

Discuss and debate technology choices, architectures, systems and solutions with key decision makers from technology vendors and innovators within International Wireless Industry.

 

Monday, June 20

7:00 PM

Social and Networking
Reception & Registration

At Hotel

Tuesday, June 21

7:00 AM

Breakfast & Registration

8:00 AM

Opening Remarks

8:25 AM

Self Introductions

Each person will be asked to introduce him/herself and share how they can contribute to this process

9:00 AM

HOST Keynote REMARKS

Next Generation Mobile Platforms - The Cloud ... Implications on RF Designs

Head of System Engineering

Intel Mobile Communication

10:00 AM

Networking Break

10:40 AM

Mobile carrier requirements

• Indentifying Pain Points and Considerations for Next Generation Platforms

• How will the eco-system evolve in an increasingly Data-Centric world?

• Cloud based services - evolution and implications

• Changing Dynamics of the Carrier/Vendor Proposition

• Future Mobile Platform Requirements

• How Does Increased Device Complexity Impact Carrier Portfolio Management

• Service and Device Requirements

  • Vertical Market & Lifestyle

  • Connected Devices (M2M)

  • Tablets, Viewers, Portables

  • Features/Functionality to drive ARPU

  • Smartphones, Feature Phones, Entry Phones

• Connectivity Requirements - Wireless & Wired (GPS, Wi-Fi, Bluetooth, NFC, WiGig, FM, Digital TV, MIMO v SISO Etc.)

• Mode & Band Support

  • Carrier aggregation

• Customization

  • Do Embedded Applications Deliver The Best User Experience?

  • Application Strategy (Apps Store v Pre-loaded)

  • Own-brand/Portal

  • Firmware-Over-The-Air (FOTA)

Trends, Challenges and Opportunities in Wireless Service Delivery - How Can Platforms Help?

Technology Strategy Manager

Telus

Platforms Can Help Optimize the Behavior of Applications

Principal Member of Technical Staff

AT&T

12:00 Noon

Networking Lunch

1:00 PM

Device/Terminal vendor considerations

• Assessing how next generation devices need to evolve to drive the creation and uptake of exciting mobile data services

• Exploring Geographic and Technology Priorities

  • 2G, 3G, 4G Mode and band Support

• Segmentation

  • Tablets, Viewers, Portables

  • Smartphones

  • Feature Phones

  • Entry Phones

  • Communication modules for embedded applications

• Connectivity Strategy - Wireless & Wired (GPS, Wi-Fi, Bluetooth, NFC, WiGig, FM, Digital TV, MIMO v SISO Etc.)

• Memory Capacity – Onboard versus Plug-in

• Assessing Form factor and Usability versus Radio performance

Next Generation Flexible Radio Access Network Platform and Cloud Based Services

CTO Wireless Product Operation

ZTE Corp.

Mobile Platforms - Where Are They Heading?

Platform Strategy Manager - Head of Platforms Americas

Sony Ericsson

2:00 PM

Future operating system considerations

• How many platforms can the eco-system support? Will there be further consolidation or more new software platforms entering the frame?

• How do these new Operating Systems impact hardware platform design?

• Identifying Key elements for success - SDK focus and developer support structures

• Network interface requirements to help manage “signaling storms” - Assessing the route causes of signaling storms – Avoiding protocol silos?

• Where will the network interface requirements to help manage “signaling storms” be addressed?

  • OS?

  • Applications?

  • Networks?

The Mobile Device Software Stack For 2015

Director/Personal Sphere

France Telecom/Orange

Software Impact on Standby Power, Future Trends and Power Challenges in Handset Hardware

Senior Staff Engineer

Android Operating System

Networking Break

4:00 PM

platform vendor considerations

• Meeting Performance and Battery Life Expectation – Considering Trade-offs

• Assessing Interface penetration roadmaps and capabilities (SPI, MIPI, I2C, etc.)

• Scalability - Multi-segment platforms versus tailored feature/cost devices

• Exploring Optional Connectivity Choices - Which technologies justify silicon integration versus niche segment add-ons

• Security

• Exploring Memory Options and Interfaces

• MIMO has major performance benefits in the network, but can mobile devices support this heavy weight functionality?

• Technology requirements to enable social networking and increased user-generated content

• RF Tunability wishes

• Power Mgmt wishes

• Signaling Storm Management

• VoIP over Wi-Fi

• Assessing The Route To Delivering Voice Services Over LTE

Mobile Platform Architectures using MIPI Standards

Senior. Director, Advanced Technology

Qualcomm

Dual Stand-By For Multi-Mode Handsets – A Viable First-Step Towards IMS-Based Voice over LTE

LTE Product Line Manager

Sequans

5:00 PM

Adjourn for Day

6:30 PM

Bus leaves for:

Dinner, california Style

Testarossa Winery

Bus Transportation provided to and from hotel.

Wednesday, June 22

7:00 AM

Breakfast

8:00 AM

Carrier and device vendor Panel Session

• Identifying Features/Applications - What new content and applications will drive the market and deliver ARPU?

• How does increased device complexity impact vendor portfolio management and platform choice

• Have the latest High Level Operating Systems solved the “openness” challenge?

• Assessing how service providers deliver seamless Connectivity – exploring 4G, 3G and 2G and Wi-Fi hand-over

• When will IMS be deployed by carriers? How will it impact Next Gen’ Services, Device Management and Platforms

Confirmed:

• AT&T

• Bell Mobility

• China Mobile

• Clearwire

• France Telecom/Orange

• Sony Ericsson

• Telus

• ZTE

8:45 AM

. . . Special Session . . .

Global RF Requirements for
Multiband LTE User Equipment

• What are the global multiband UE requirements as determined by the worlds mobile service providers?

• The NGMN (consisting of 17 global carriers and 40 vendors) has engaged IWPC to assess members RF component innovation and timescales to meet worldwide next generation multiband user equipment requirements

• During this session, the Chair of the NGMN multiband project will provide an overview of the Next Generation Mobile Networks (NGMN) Global User Equipment (UE) Requirements for Multi-mode Multiband UEs

• Introduction to the World's TD-LTE Carrier Requirements as determined by the Global TD-LTE Initiative (GTI) founded by China Mobile, Vodafone, Clearwire, Bharti Airtel, Softbank Mobile, Aero2 and E-Plus

• Working Group Introduction - to study and recommend optimal 2.3-2.7GHz RF front end architectures to the multi-mode multiband device industry in order to facilitate LTE deployment around the world in a timely and effective manner

Next Generation Mobile Networks (NGMN) Project Requirements For Multi-Band, Multi-Mode UEs

NGMN Project Lead

China Mobile

IWPC 2.3-2.7 GHz 4G Device

RF Front-End Architectures and Design Working Group 

Technology Strategy Manager

Clearwire

10:20 AM

Networking Break

10:50 AM

Is RF Tunability THE Solution For Next Generation Mobile Device Platform Architectures?

• Understanding the challenge to deliver better RF performance

• Determining what is required to solve the problem

• Setting out a phased approach towards “RF Nirvana”

Mobile Platforms and RF Tuning: Beginning the journey to RF Nirvana

A presentation from: The IWPC Tunable Components and Architectures Working Group

Presented by:

EVP, Sales & Marketing

Cavendish Kinetics

11:35 AM

sub systems, components and enabling technologies

• Architectures to address the challenges of stability, reliability, quality, power, cost, size and complexity

• Exploring channel usage and interference

• oscillator vibration immunity

• Comparing centralized and dedicated timing architectures

MEMS Oscillators for Mobile Devices

VP, Corporate Development

Sand9

12:05 PM

Lunch

1.05 PM

platform testing

• How does the industry reduce Time To Market while air-interfaces and applications become more complex?

• How do vendors reduce testing and certification delays as the industry takes the next technology leap to LTE and standards mature

• Development, LAB Testing, Interoperability (IOT)

• Device/Terminal Verification Testing

  • how will these new platforms impact future testing requirements?

The Evolution of Terminal Verification - Preparing for Next Generation Devices

Head of Terminal Verification

Ericsson

Exploring the Challenge of Exponential Growth of LTE Device Test Cases

Agilent

Anritsu

Rohde & Schwarz

2:20 PM

Networking Break

2:50 PM

Next Generation handset power management ecosystem impact on Platforms

• Considering how power management can be applied to next generation handset/device platform architectures

• Can monitoring of the various building blocks allow better control of power consumption?

• How can "test point" be implemented?

• Can power measurement form part of a new user "dashboard" interface?

• Can standardized industry tests/profiles be created to provide an index of application power and signaling measurements

• Can the industry standardize multimedia testing?

• Exploring a common language and standardized methodology?

• How can the industry benchmark video user experience?

   

What is Desired from the Platform Community to Help Manage Device Power

A presentation from: The IWPC Handset Power Management Working Group

Presented by:

Business Dev. Mgr/Wireless

Anritsu

3:35 PM

Platform PANEL

• How do platform vendors optimize for cloud based services and multimedia applications?

• What is the impact of increased data communications - How the device platforms optimize signaling - Network usage and efficiency

• How can devices deliver speed, performance and lower latency, without reducing battery life

• What are the strengths and weaknesses of complete systems and reference designs versus best in class components from niche players

• What are the major issues, platform suppliers face in developing next generation architectures?

Confirmed

• Intel

• Qualcomm

• Sequans

• Sony Ericsson

• TI

4:20 PM

TakeAways & Closing Remarks

5:00 PM

Adjourn

7:00 PM

Dinner (Dutch*)

* = in this context, Dutch is a term which means that each person will be responsible for their own dinner costs.

For those who desire to join us, we get together to enjoy good friends, good food, good wine and [really] bad jokes

DEADLINE FOR HANDOUT MATERIALS:

Deadline for electronic version of handout materials: 

Thursday, June 9, 2011

Attendees

• We do not permit the Press.

• We do not permit Analysts.

• We do not permit Consultants.

• We do not permit 3rd party sales reps.

We only permit "first hand knowledge experts" in business and technology issues, prepared to contribute to the discussion.

COSTS/REGISTRATION FEE:

ALL Hosts, Speakers, Panel Members and Attendees will be asked to cover out of pocket workshop costs such as conference room costs, food (Social Reception plus First Day breakfast/lunch/dinner plus Second Day breakfast/lunch plus 4 Breaks), booklet copying, audio/visual costs, etc.

We estimate that these costs will be $ 899.00 (USD) per person. (For IWPC Members, only.)

ALL Hosts, Speakers, Panel Members and Attendees will be asked to pay this fee in advance with either Visa, Mastercard, American Express, cash, personal check or business check.

Make checks payable to IWPC.

HOTEL:

Dolce Hayes Mansion
200 Edenvale Avenue
San Jose, CA  95136
408-226-3200

Please contact the hotel directly for reservations. Mention the IWPC room block rate of $165.00 USD single occupancy.

Cut-off date for reservations is June 7, 2011. After that date rooms cannot be guaranteed at the IWPC rate.

You can also make your hotel reservations on-line at:

https://resweb.passkey.com/Resweb.do?mode=welcome_ei_new&eventID=3418544

TRAVEL OPTIONS FROM AIRPORT TO HOTEL:  The hotel is only 15 miles from San Jose International Airport.  For transportation details:  Click Here

AUDIO VISUAL:

A Computer Projector will be available for the speakers.

In addition, we audiotape all presentations and the interactive discussions. Post workshop, presentations are made available to IWPC Members on the IWPC WEB site, along with “movies” of all presentations and panel sessions.

BUSINESS CARDS:

Business cards will be collected at the door from all attendees. We will make copies of these cards, which will be available to all who provided a business card.

DRESS:

Business casual suggested. No ties, please !!

HANDOUT MATERIALS:

IWPC prepares a handout binder with ALL presentation materials delivered to the IWPC on or before the deadline.

For ALL IWPC members:

All IWPC members are invited to submit a maximum of 4 pages of materials to include in this handout binder. These pages should NOT BE SALES MATERIALS. Rather, we suggest it contain technical information about your technology as it relates to the workshop topics.

For all companies who will be making a presentation at the Workshop:

You are invited to submit an advance copy of your presentation, complete with graphics and illustrations.

These materials will be copied and handed out at the workshop and included in the IWPC Web site.

Please submit these materials either by email, as a Word for Windows file, Power Point files or PDF files.

Please use this FREE FTP site to send electronic materials (any size file):

http://www.iwpc.org/cal/sitedrop.asp 

Click HERE to Register